The display area was designed in an unconventional way, with apparel suspended from vertical ceiling-hung metal rods and accessories showcased using wall-mounted wooden rods. This approach keeps the store open, airy, and visually striking, while ensuring a strong connection to Marimekko’s design identity.
The overall ambience is bright and relaxing, offering a clean and modern environment for shoppers to immerse themselves in Marimekko’s world of fashion.